Katie Couric’s chat with Manti Te’o two weeks ago produced her syndicated talker “Katie’s” largest audience to date as the series also claimed its top-rated week.Nielsen estimates that an average audience of 3.79 million viewers tuned in Jan. 24 for Couric’s interview with the former Notre Dame football player and his parents to discuss the bizarre online hoax story surrounding the star athlete. The viewership was 24% larger than the show’s previous high, set on Jan. 10 (3.06 million). For the week, “Katie” logged its best averages yet in households (2.2 rating), total viewers (2.92 million) and women 25-54 (1.1 rating) — rising week-to-week by 22% in the key demo. After its first 20 weeks on the air, “Katie,” distributed by Disney-ABC Domestic Television, ranks sixth among the 18 syndicated talkshows this season in households (1.9), total viewers (2.52 million) and women 25-54 (1.0). Overall, it’s the most popular freshman syndicated talker since “Dr. Oz” bowed in 2009. Also of note in the Jan. 21-25 frame, “Steve Harvey” was the second most popular first-year talker (2.19 million, 1.0 rating in women 25-54). And leading overall among talkers were “Dr. Phil” (4.40 million, 1.8 in W25-54), “Ellen DeGeneres Show” (3.74 million, 1.7 in W25-54) and “Live with Kelly & Michael” (3.65 million, 1.6 in W25-54).
Data provided by:Nielsen Media Research (Preliminary Results)