Bloys, who oversees comedy series, specials and talkshows, and Ellenberg, who spearheads drama, will now report directly to Michael Lombardo, prexy of original programming.
“Both Casey and Michael already have proven track records and have been pivotal in developing one of the strongest series slates in HBO history,” said Lombardo. “They are recognized throughout the industry as two of the most talented entertainment executives and, equally important, valued within the company for their leadership and strategic vision.”
Bloys has been with HBO since 2004, and has overseen its comedy department since 2006. He’s supervised the development of “Girls,” “Veep,” “Eastbound and Down,” “Entourage” and other shows during his tenure.
Ellenberg came to HBO in 2011 from Scott Free Prods., where he worked on feature projecs. He also worked for Scott Rudin Prods.
Naegle, meanwhile, is in the midst of setting up her new shingle and is said to be looking to bring in at least one development exec to help shepherd projects.