Fox Alum Brian Dollenmayer Joins Tribune Broadcasting

Fox Alum Brian Dollenmayer Joins Tribune

Exec to oversee marketing, promotions for WGN America cabler

Longtime Fox marketing exec Brian Dollenmayer has reunited with Matt Cherniss and Peter Liguori in his new role as exec veep of marketing and promotions for Tribune Broadcasting.

Dollenmayer will oversee all marketing and promotion for the WGN America cabler and work closely on marketing matters for Tribune’s 23 local stations and its digital channels Antenna TV and This TV. He’ll report to WGN America prexy Cherniss and local stations chief Larry Wert.

“As WGN America begins its push into scripted programming with next year’s debut of ‘Salem’, we’ve found the perfect mix of creative marketing talent and experience in Brian,” said Cherniss.  “He’s been associated with some of the most successful shows on television and understands how to mount an effective promotional campaign that creates buzz and delivers audience from Day One.”

Liguori, former head of Fox and FX, was recruited to lead the post-bankruptcy Tribune Co. earlier this year. Cherniss, another Fox and FX alum, signed on to run Tribune’s general entertainment cabler in March.

Dollenmayer spent 19 years with Fox, most recently as exec VP on-air promotions and marketing operations.

 

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety

Loading