Veria Living has appointed Eric Sherman CEO of the health and wellness media company, it was announced today. In his new post, Sherman will oversee the television and digital businesses of Veria Living.
Sherman had previously served g.m. of VH1 Classic and other VH1 spinoff cablers, along with MTV sibling nets including MTV Espanol. Sherman also was prez of Fuse TV. Most recently, he was managed Steven Tyler’s career, which included nabbing Tyler’s spot at the judges’ table on “American Idol.”
“Eric’s experience launching and growing television and digital media brands is unquestioned, but it is his passion for his work, and his clear understanding of how important it is to live a healthy lifestyle and maintain a work/life balance, that makes him the ideal person to take on this role at Veria Living,” said Subash Chandra, chairman of Zee Group and creator of Veria Living. “Veria’s ultimate goal is to help people live better, healthier lives, and this wellness message is clearly resonating in the U.S. and around the world. Eric’s personal commitment to wellness translates to his family and to his career. As well, he has shown dedication to helping others through his work with the Eric Trump Foundation and in support of important causes from bullying to autism and children’s health. He is the perfect fit as we look to take the Veria brand to the next level.”