Prequel to 'Psycho' is the network's top scripted premiere to date in key demos
Including its encore broadcast later Monday night, “Bates” drew 4.6 million viewers for the night, including 2.4 million adults 18-49.
The program, a prequel to “Psycho,” “represents the very best of quality storytelling with an incredible cast led by Vera Farmiga and Freddie Highmore,” A&E Network head Bob DeBitetto said. “We are extremely pleased with the initial viewer response to this edgy and provocative series and are confident that it will continue to draw in new audiences.”
“Bates Motel” is produced by Universal TV. Carlton Cuse and Kerry Ehrin exec produce the drama for Carlton Cuse Prods.
A&E’s most-watched scripted series premiere remains Western “Longmire,” which bowed to 4.1 million viewers last summer and was renewed for a second season.