You will be redirected back to your article in seconds

3net drills down on 3D TV in Asia

Sony-Discovery-Imax joint venture expects biz to grow

BEIJING — 3net Studios, the production arm of Sony-Discovery-Imax joint venture 3net, expects Asia to form a major part of its biz in coming years as TV viewers on the continent embrace 3D technology in a big way.

Asia will be a very substantial part of our business in the next several years,” 3net prexy Tom Cosgrove told Variety. “We expect Asia to be a really hot spot for 3D TV.”

He said consumers were keenly aware of the 3D technology and there weren’t the same barriers to things like the specialized glasses, said Cosgrove, who has just made a major trip to key markets in Asia. And these markets are very large, with significant investment.

“There is a big push there,” said Cosgrove. “We met a huge number of companies and people across the whole span of the 3D TV community. What we kept hearing especially in China and Korea was the desire for content. And that’s good news for us.”

More TV

  • Amy Robach Snares Co-Anchor Duties on

    Amy Robach Snares Co-Anchor Duties on ABC's '20/20'

    BEIJING — 3net Studios, the production arm of Sony-Discovery-Imax joint venture 3net, expects Asia to form a major part of its biz in coming years as TV viewers on the continent embrace 3D technology in a big way. “Asia will be a very substantial part of our business in the next several years,” 3net prexy […]

  • NBA, Fox Sports Strike Deal to

    NBA, Fox Sports Strike Deal to Show Jr. NBA World Championship

    BEIJING — 3net Studios, the production arm of Sony-Discovery-Imax joint venture 3net, expects Asia to form a major part of its biz in coming years as TV viewers on the continent embrace 3D technology in a big way. “Asia will be a very substantial part of our business in the next several years,” 3net prexy […]

  • AMERICAN IDOL - "113 (Top 14)"

    'American Idol' Recap: The Final Fourteen Sing for America's First Vote

    BEIJING — 3net Studios, the production arm of Sony-Discovery-Imax joint venture 3net, expects Asia to form a major part of its biz in coming years as TV viewers on the continent embrace 3D technology in a big way. “Asia will be a very substantial part of our business in the next several years,” 3net prexy […]

  • Westworld Season 2

    'Westworld' Recap: Enchantment Under the Sea

    BEIJING — 3net Studios, the production arm of Sony-Discovery-Imax joint venture 3net, expects Asia to form a major part of its biz in coming years as TV viewers on the continent embrace 3D technology in a big way. “Asia will be a very substantial part of our business in the next several years,” 3net prexy […]

  • 'Sharp Objects' Trailer: Amy Adams Returns

    Amy Adams Returns Home in First Trailer for HBO's 'Sharp Objects' (WATCH)

    BEIJING — 3net Studios, the production arm of Sony-Discovery-Imax joint venture 3net, expects Asia to form a major part of its biz in coming years as TV viewers on the continent embrace 3D technology in a big way. “Asia will be a very substantial part of our business in the next several years,” 3net prexy […]

  • Telemundo Adds 'Series Premium' Sunday Drama

    Telemundo Adds 'Series Premium' Sunday Drama Showcase

    BEIJING — 3net Studios, the production arm of Sony-Discovery-Imax joint venture 3net, expects Asia to form a major part of its biz in coming years as TV viewers on the continent embrace 3D technology in a big way. “Asia will be a very substantial part of our business in the next several years,” 3net prexy […]

  • 'Grey's Anatomy' Renewed for Season 15

    'Grey's Anatomy' Renewed for Season 15 at ABC

    BEIJING — 3net Studios, the production arm of Sony-Discovery-Imax joint venture 3net, expects Asia to form a major part of its biz in coming years as TV viewers on the continent embrace 3D technology in a big way. “Asia will be a very substantial part of our business in the next several years,” 3net prexy […]

More From Our Brands

Access exclusive content