HBO, Eros Add Channels in India

HBO Defined, HBO Hits to Air on Dish TV, Airtel

HBO Asia and Eros Intl. Media are joining forces to produce two ad-free premium channels, HBO Defined and HBO Hits, on direct-to-home TV operators Dish TV and Airtel Digital TV in India.

Carriage deals come on the heels of December’s announcement about the tie-up between HBO Asia and Eros.

HBO Defined is a 24-hour programming subscription service showing the latest Hollywood and Bollywood blockbusters, such as “Chakravyuh.” HBO Hits is a 24-hour subscription service with genre-driven anchors and HBO original skeins, such as “Game of Thrones,” that will premiere close to U.S. airdates.

HBO Defined and Hits will broadcast through HD and SD feeds on Dish TV and SD feed on Airtel Digital TV.

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