Ciccone, Guerrero, Piechura, Silverman, Wasson to new posts

Susan Ciccone, Linda Guerrero, Tom Piechura, Amanda Silverman, and Meredith O’Sullivan Wasson have been named managing directors of PR firm 42West.

“In addition to being top-flight practitioners in their own right, these five PR professionals are the backbone of our firm, and they represent its future leadership,” said 42 West principal partners Leslee Dart, Amanda Lundberg and Allan Mayer.

Ciccone heads 42West’s West Coast entertainment marketing team, while Guerrero heads 42West’s Targeted Entertainment Marketing and Promotions Division. Piechura heads 42West’s East Coast entertainment marketing team.

Silverman has been with the company since 2005, and her client roster includes Maggie Gyllenhaal, Charlize Theron and Evan Rachel Wood, while Wasson’s clients include Will Smith, Ryan Reynolds and Jessica Biel.

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