Sony will also use Comic-Con to promote reboot of 'RoboCop' and toon 'Cloudy with a Chance of Meatballs 2'
In 2011, Garfield professed his love for Spider-Man to a crowd of 6,000 attendees gathered inside Hall H at the San Diego Convention Center. Move went over well with the audience who were charmed by the actor’s nervous but heartfelt feelings about the character since he was a kid. “He made me stronger,” he said. “He made me, Andrew, braver. … This is definitely the coolest moment of my life and thank you for sharing it with me.”
Garfield’s first outing as Spider-Man went on to earn $752 million worldwide. Given who attends Comic-Con each year, the audience is an important one for Sony to court with each Spider-Man film. It also regularly made the trip to San Diego to promote the previous trilogy that starred Tobey Maguire.
To help hype “RoboCop,” Sony will have director José Padilha and actors Joel Kinnaman, Abbie Cornish and Samuel L. Jackson. Film is out Feb. 7, 2014.