Brazil bows Sales Agents Support

Berlinale to see first $40,000 award

MADRID

Brazilian film org Cinema do Brasil is set to give sales agents $40,000 to promote local films playing at major festivals.

It will kick off the initiative at next month’s Berlinale where the world preems of helmer Bruno Barreto’s “Reaching for the Moon” and first-time director Maria Florencia Alvarez’s “Habi, the Foreigner” unspool in the Panorama sidebar.

CDB will repeat the offer at the Cannes, Locarno, Venice and San Sebastian fests.

Sales agents put aside $50,000-$100,000 to promote titles at major fests, so $40,000 is a considerable sum.

CDB chairman Andre Sturm said, “Promoting a film selected in these events is costly work. This action provides resources to sales agents who have Brazilian films in important festivals, to allow them to do an even better job.”

More Film

  • China Box Office: 'Solo' Opens Third

    China Box Office: 'Solo' Opens Third Behind 'How Long' and 'Avengers'

    MADRID Brazilian film org Cinema do Brasil is set to give sales agents $40,000 to promote local films playing at major festivals. It will kick off the initiative at next month’s Berlinale where the world preems of helmer Bruno Barreto’s “Reaching for the Moon” and first-time director Maria Florencia Alvarez’s “Habi, the Foreigner” unspool in […]

  • Solo A Star Wars Story

    'Solo: A Star Wars Story' Stumbles Overseas With $65 Million Launch

    MADRID Brazilian film org Cinema do Brasil is set to give sales agents $40,000 to promote local films playing at major festivals. It will kick off the initiative at next month’s Berlinale where the world preems of helmer Bruno Barreto’s “Reaching for the Moon” and first-time director Maria Florencia Alvarez’s “Habi, the Foreigner” unspool in […]

  • 'Solo': What That Surprise Cameo Means

    'Solo': What a 'Character Too Secret to Ever Name' Means for the 'Star Wars' Spinoff

    MADRID Brazilian film org Cinema do Brasil is set to give sales agents $40,000 to promote local films playing at major festivals. It will kick off the initiative at next month’s Berlinale where the world preems of helmer Bruno Barreto’s “Reaching for the Moon” and first-time director Maria Florencia Alvarez’s “Habi, the Foreigner” unspool in […]

  • Solo A Star Wars Story

    Box Office: 'Solo: A Star Wars Story' Looks to Edge Past $100 Million For Holiday Weekend

    MADRID Brazilian film org Cinema do Brasil is set to give sales agents $40,000 to promote local films playing at major festivals. It will kick off the initiative at next month’s Berlinale where the world preems of helmer Bruno Barreto’s “Reaching for the Moon” and first-time director Maria Florencia Alvarez’s “Habi, the Foreigner” unspool in […]

  • Rebel Wilson and Taye Diggs

    Concert Review: 'Beauty and the Beast' Gets Adoring Tribute at Hollywood Bowl

    MADRID Brazilian film org Cinema do Brasil is set to give sales agents $40,000 to promote local films playing at major festivals. It will kick off the initiative at next month’s Berlinale where the world preems of helmer Bruno Barreto’s “Reaching for the Moon” and first-time director Maria Florencia Alvarez’s “Habi, the Foreigner” unspool in […]

  • Solo a Star Wars Story Deadpool

    It's Official: Deadpool Is Now Cooler Than Han Solo

    MADRID Brazilian film org Cinema do Brasil is set to give sales agents $40,000 to promote local films playing at major festivals. It will kick off the initiative at next month’s Berlinale where the world preems of helmer Bruno Barreto’s “Reaching for the Moon” and first-time director Maria Florencia Alvarez’s “Habi, the Foreigner” unspool in […]

  • solo a star wars story

    Box Office: 'Solo: A Star Wars Story' Headed for Underwhelming Holiday Weekend Debut

    MADRID Brazilian film org Cinema do Brasil is set to give sales agents $40,000 to promote local films playing at major festivals. It will kick off the initiative at next month’s Berlinale where the world preems of helmer Bruno Barreto’s “Reaching for the Moon” and first-time director Maria Florencia Alvarez’s “Habi, the Foreigner” unspool in […]

More From Our Brands

Access exclusive content