The initiative seeks to help young people from all backgrounds to enter the film, television and games industries through a program of mentoring, scholarships, guest lectures and summer work placements.
“Today more than ever, young people and career starters need nurture and support to achieve their potential and to succeed. This includes the chance to learn from and work side-by-side with the best in the business,” Prince William said.
” ‘Give Something Back’ is a special opportunity for our supremely talented professionals to offer a small amount of their time or money to contribute to BAFTA’s learning program.”
John Willis, chairman of BAFTA, said: “‘Give Something Back’ is our rallying cry to the film, TV and games industries to support the next generation of talent. Encouraging young creative people is critical to our industry’s future.
“BAFTA is passionately committed to opening up the creative industries to everyone, every talented person, whatever their family background.”