Though that’s not to say Fox’s “Heat” is off to a bad start. The R-rated laffer bowed to $13.6 million Friday for second, where it ought to stay through Sunday. Pic is expected to earn close to $40 million this frame, about twice as much as the season’s last adult-skewing comedy “This Is the End.”
Sony’s “White House Down,” however, isn’t looking so hot. Equally toplining star talent — swap Sandra Bullock and Melissa McCarthy for Channing Tatum and Jamie Foxx — the actioner is expected to open in fourth this frame with $9 million from Friday and a three-day haul just north of $20 million.
This reps one of the softer openings for an action film this year, behind fellow White House thriller “Olympus Has Fallen” and Sony flop “After Earth.”