Original 'Smurfs' earned 75% of global cume abroad; sequel looking to follow suit
Though they’ll both cume close to $30 million through Sunday, Universal’s “2 Guns” will undoubtedly earn more in three days than Sony’s “The Smurfs 2” in five, taking first at the domestic box office.
The R-rated actioner took in $10 million Friday, including $1.3 million from late-night Thursday showings. It’ll likely fall barely short of $30 million, a very respectable bow for a pic budgeted around $60 million.
“Smurfs 2,” however, is suffering from a crowded slate Stateside. Fresh on the heels of U’s beloved “Despicable Me 2” and Fox-DreamWorks Animation’s “Turbo,” a flop that perhaps indicated that the market is too saturated with toons, “Smurfs 2” had little chance of resounding success domestically, even if family auds are the hardest to predict. But that was never really the point.
Predecessor “The Smurfs” sat atop the int’l box office for a remarkable eight consecutive weeks, ensuring a sequel even if its American performance was only OK. In fact, the original earned about 75% of its worldwide total from overseas playdates.
An update on the live action-toon hybrid’s bow in 34 foreign markets is expected tomorrow.
Domestically, “Smurfs 2” will fall in the high $20 million-range in five days, with just $17 million or so from the weekend, which means it will be beat out not only by “2 Guns,” but also Fox and Marvel’s “The Wolverine,” which is expected to take about $20 million in its soph sesh.