YouTube Opens Live-Streaming Video to the Masses

Youtube

Internet video site rolling out feature to all verified accounts in 'good standing'

Now anyone can be a live broadcaster on YouTube: The No. 1 Internet video site said it is letting users across the globe live-stream video.

Over the next few weeks, all YouTube channels that with verified accounts — and are in “good standing” — will be able to live-stream video on the service, the Google-owned service announced in a blog post.

SEE ALSO: YouTube, with Nielsen Rating, Could Get Millions from TV Ad Buyers — But It Needs Premium Content

Previously YouTube had limited live-streaming access to accounts with 1,000 or more subscribers, then expanded it this summer to those with 100-plus subs. The site has worked over the past year with select partners in categories including music, gaming, sports and news to use the live-streaming feature. Users can check if they have access the feature on the YouTube account page, or will see “Live Events” appearing in the Video Manager.

YouTube also has run its own live events, including most recently the YouTube Music Awards held Nov. 3 in New York.

SEE ALSO: YouTube to Gross $5.6 Billion in Ad Revenue in 2013

In addition, Google said users can now launch a Google+ Hangout on Air with a live-stream directly from the YouTube Live events manager. “This gives you a simple way to reach your fans live and is the ideal way to to invite participants to join your show,” YouTube product manager Satyajeet Salgar and software engineer Tim James said in the post.

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 1

Leave a Reply

1 Comment

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

  1. Ted Trent says:

    I’m still not impressed. You have to log into google to watch the live video. You can’t embed the video on any websites. It might be nice for a Bible study or a class lecture, but BROADCAST like television. Think again.

More Digital News from Variety

Loading