Ken Sunshine

Tahler tapped to run Madica Prods.

Sunshine Sachs’ principals Ken Sunshine (pictured) and Shawn Sachs are expanding into development and production via the launch of Madica Prods.

The banner will develop content for digital, TV and film under Jeff Tahler, who has worked at FreemantleMedia on such series as “Project Runway,” “The Apprentice” and “Oprah’s Big Give.”

“Madica Productions will offer another avenue for our clients and colleagues to tell stories that entertain, inspire and innovate,” Sachs said. “Under Jeff’s guidance, we look forward to developing Madica into an incubator for cutting-edge, smart, exciting content – the type of substance that has always inspired us during our day-to-day work at Sunshine Sachs.”

The Deadline.com site first reported the news.

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