Microsoft has sold 2 million Xbox One video game consoles in its first 18 days of release around the world, the company said Wednesday, trailing the 2.1 million PlayStation 4 consoles Sony sold in 15 days.
The Xbox One is priced at $499, $100 more than the PS4.
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The results are notably close, but with the holidays upon us, both companies are using any marketing ammo they have to promote their new next-generation consoles that replace the Xbox 360 and PlayStation 3.
While sales are slightly behind the PS4, Microsoft said the Xbox One is selling faster than its predecessor, setting records for the company by moving 111,111 units per day.
“We continue to be humbled and overwhelmed by the positive response from our fans,” said Yusuf Mehdi, corporate vice president of strategy and marketing, Xbox. “Demand is exceeding supply in our 13 launch markets and Xbox One is sold out at most retailers. We’re also particularly excited to see consumers engaging in a wide range of games and entertainment experiences on the platform, with more than 1 million paid transactions* on Xbox Live to date,”
Walmart, in particular said in a statement that the Xbox One is “one of the hottest Christmas gifts this holiday season and was a top seller (for the company) this Black Friday,” according to Chris Nagelson, VP of entertainment for Walmart U.S. “We are refreshing our inventory as fast as we can to ensure customers can give and receive the new console for Christmas.”