‘Dish Anywhere’ Trademark Challenged by DirecTV, Cable Operators

'Dish Anywhere' Trademark Challenged DirecTV, Cable

Pay TV rivals complain they would be 'damaged' if Dish obtained rights to term

Dish Network’s Sling-powered Internet video streaming service, Dish Anywhere, is not only being contested on legal grounds by Fox — the satcaster also now is fighting with pay TV rivals over its trademark claim to the name.

DirecTV, Comcast, Cablevision, Cox, Time Warner Cable and Charter filed challenges Wednesday to Dish’s claim on “Dish Anywhere” with the U.S. Patent & Trademark Office.

They each argue that “Anywhere” is a generic term that other companies have used for related services, and claim they would be “damaged” if Dish obtained exclusive rights to the name.

Dish did not immediately provide comment.

The same group of pay TV providers, along with Time Warner Inc., previously challenged Dish’s claim to “TV Everywhere” — a term of art that’s been used generically in the industry for more than four years. Time Warner’s objection remains pending, while those from the MSO and DirecTV were suspended pending the outcome of the Time Warner appeal.

Separately, Fox sued Dish earlier this year over the Internet-streaming features in its new line of Hopper DVRs, alleging they violate retransmission-consent agreements and infringe its copyrights. A federal court Monday denied the broadcaster’s request to block the place-shifting features, although the judge indicated the broadcaster could prevail at trial. In other lawsuits, Fox and other broadcasters have argued that Hopper’s AutoHop ad-skipping feature undermines their advertising business but courts have so far sided with Dish.

Dish in February released the Hopper with Sling, which encodes and transmits a live or recorded TV program to Internet-connected iOS and Android tablets and smartphones, PCs and Macs. The satcaster has noted that Slingbox products have been available since 2005 — and that Fox’s is the first legal challenge to the tech.

To use Dish Anywhere, customers must have a Sling-enabled DVR (either the Hopper with Sling, ViP Sling-loaded 922, or a ViP 722 or 722k with a Sling Adapter). The DVR also must also be connected to a broadband connection.

The satcaster filed a trademark application for “Dish Anywhere” on Sept. 18, 2012, covering among other things, “Non-downloadable computer software for streaming audio, video, image and data information to a variety of network devices.”

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 2

Leave a Reply

2 Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

  1. Dish is a smart company and they have major aspirations on becoming an industry leader. The Satellite advances are misunderstood by the main stream markets and when they turn them into broadband hubs the game will get interesting. Direct Tv needs to step up their game. Tvonthego.com

More Digital News from Variety

Loading