You will be redirected back to your article in seconds

AOL Taps Susan Lyne

Former ABC Topper to Be Chief Exec of Global Brand Group

AOL has tapped Susan Lyne, one of its board members and the former president of ABC Entertainment, as chief executive of its global Brand Group.

Lyne, who also ran Martha Steward Living Omnimedia and most recently online retailer Gilt Groupe, will oversee all aspects of the brand growth strategy, including increasing traffic across properties, partnerships with advertisers and publishers and attracting top talent, with a particular focus on content, design, programming and product.

“Susan has a proven track record of brand building and aggressive growth,” said AOL topper Tim Armstrong. “I know she’ll bring that same drive and growth-oriented mentality to our Brand Group. AOL ended 2012 growing revenue for the first time in eight years, and we expect Susan to help build on this momentum and take our brands to the next level.”

Lyne said that in “three years as an AOL board member, I have partnered with Tim Armstrong and my fellow directors to help drive the company’s transformation, and have seen AOL make great strides as it continues to innovate, grow and evolve.”

Lyne will remain vice chairman of Gilt.

As ABC Entertainment prexy, she oversaw the development of “Desperate Housewives,” “Lost” and “Grey’s Anatomy.”

More Digital

  • VidAngel logo

    VidAngel Declares Bankruptcy to Put Copyright Fight on Hold

    AOL has tapped Susan Lyne, one of its board members and the former president of ABC Entertainment, as chief executive of its global Brand Group. Lyne, who also ran Martha Steward Living Omnimedia and most recently online retailer Gilt Groupe, will oversee all aspects of the brand growth strategy, including increasing traffic across properties, partnerships […]

  • Ricky Gervais

    Ricky Gervais on New SiriusXM Talk Show: They 'Made Me an Offer I Couldn't Refuse'

    AOL has tapped Susan Lyne, one of its board members and the former president of ABC Entertainment, as chief executive of its global Brand Group. Lyne, who also ran Martha Steward Living Omnimedia and most recently online retailer Gilt Groupe, will oversee all aspects of the brand growth strategy, including increasing traffic across properties, partnerships […]

  • PyeongChang Winter Olympics

    Discovery's Eurosport Pacts With Snapchat for 2018 Winter Olympics

    AOL has tapped Susan Lyne, one of its board members and the former president of ABC Entertainment, as chief executive of its global Brand Group. Lyne, who also ran Martha Steward Living Omnimedia and most recently online retailer Gilt Groupe, will oversee all aspects of the brand growth strategy, including increasing traffic across properties, partnerships […]

  • Jonah Peretti

    BuzzFeed CEO Jonah Peretti: Paywalls Are Bad for Democracy

    AOL has tapped Susan Lyne, one of its board members and the former president of ABC Entertainment, as chief executive of its global Brand Group. Lyne, who also ran Martha Steward Living Omnimedia and most recently online retailer Gilt Groupe, will oversee all aspects of the brand growth strategy, including increasing traffic across properties, partnerships […]

  • Vivendi's Dominique Delport Announces 5 Million

    Mipcom: Vivendi's Dominique Delport Announces 5 Million Subs for Studio +

    AOL has tapped Susan Lyne, one of its board members and the former president of ABC Entertainment, as chief executive of its global Brand Group. Lyne, who also ran Martha Steward Living Omnimedia and most recently online retailer Gilt Groupe, will oversee all aspects of the brand growth strategy, including increasing traffic across properties, partnerships […]

  • Facebook VP David Marcus

    Facebook VP David Marcus: A Small Number of Russian Accounts Used Messenger

    AOL has tapped Susan Lyne, one of its board members and the former president of ABC Entertainment, as chief executive of its global Brand Group. Lyne, who also ran Martha Steward Living Omnimedia and most recently online retailer Gilt Groupe, will oversee all aspects of the brand growth strategy, including increasing traffic across properties, partnerships […]

More From Our Brands

Access exclusive content