Directed by experienced commercials director Gyan Correa making his feature debut, the picture is a noirish drama about three different groups of travelers in the Great Rann of Kutch salt desert in the Indian interior.
“Road” was the surprise choice Oscar runner over the much-fancied Cannes film “The Lunchbox,” and, without a U.S. distributor so far, is only now ramping up its awards campaign.
“We will have to move quickly,” said BGP principal Bill Straus. “Festival season is coming up and we want to get it in front of buyers swiftly. There are probably some 20 distributors apt to take this seriously.”
Straus, who has a track record as a former New Line Cinema executive and as producer of “The Last Rites of Joe May,” says the “Lunchbox” controversy will likely help “Road” in the sales markets.
“What they will find is beautifully made film that reaffirms our faith in the quality human nature. It is a fresh look at India from an outsiders’ point of view.”
The film was fully financed by India’s National Film Development Corporation and won the prestigious National Award for best Gujarati-language film.