Simon Fuller’s XIX Ent. taps marketing exec

Coca-Cola alum Jed Selkowitz to oversee North America

Former Coca-Cola marketing exec Jed Selkowitz has joined Simon Fuller’s XIX Entertainment as senior veep of strategic marketing.

He’ll oversee business development for XIX’s talent and intellectual property in North America, cultivating corporate partnerships and developing marketing opportunities for brands. He reports to Simon Fuller and XIX prexy Robert Dodds.

Selkowitz was most recently director of entertainment marketing for Coca-Cola North America. He oversaw branding partnerships with “American Idol,” the Academy Awards and other entertainment properties.

XIX Entertainment’s talent management roster includes Annie Lennox, the Spice Girls, Lisa Marie Presley, Carrie Underwood, Will Young and Steven Tyler and sports stars including David Beckham and Andy Murray.

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety