Put pilot to be produced at 20th
Will Reiser wrote and exec produced indie bigscreen dramedy “50/50,” which starred Joseph Gordon-Levitt as a twentysomething dealing with a cancer diagnosis. Film was loosely based on Reiser’s own life. Reisers were repped on the Peacock deal by UTA, Thruline and attorney James Feldman. Philbin is repped by UTA and 3 Arts. Kasdan and Mar are represented by WME.