Auds flock to Winfrey's interview with Whitney Houston's daughter

Oprah Winfrey’s OWN network drew its largest audience to date Sunday night, as its interview with Whitney Houston’s daughter drew 3.5 million viewers.

Airing on the series “Oprah’s Next Chapter,” Winfrey’s exclusive interview with the late singer’s daughter Bobbi Kristina and her family drew more than four times what it generated in the 9-10:30 p.m. time period one Sunday earlier.

The network has struggled on the ratings front, and it’s likely that many viewers sought out OWN for the first time Sunday. for the interview, which had been announced more than a week in advance.

The prior largest audience for any OWN telecast was the 1.6 million who tuned in to “Oprah’s Next Chapter” on Jan. 8 for an episode featuring pastor Joel Osteen. The network averaged just 295,000 viewers in primetime for the week of Feb. 27-March 4.

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