‘Galactica’ spinoff to bow on Machinima

Distrib pact signals Hollywood's interest in tapping huge online aud

Universal Cable Prods. is tapping the muscle of the Machinima to draw viewers to its “Battlestar Galactica” Web prequel “Blood and Chrome.”

The 10-episode series will bow Friday on Machinima’s YouTube channel, Machinima Prime. The segs, running 7-12 minutes, will be exclusive to Machinima through February, and will eventually air as a two-hour telepic on Syfy.

The unusual distribution pact is evidence that traditional Hollywood is paying attention to the eye-popping user numbers that vidgame-centric Machinima is drawing through its YouTube outlet and other branded channels.

“We are thrilled to see this hotly-anticipated event premiere on Machinima, an online network that is unparalleled in its delivery of high-class digital content to millions of viewers,” said Syfy original content prexy Mark Stern.

“The storied ‘Battlestar Galactica; franchise has a huge following and resonates perfectly with our audience,” added Machinima CEO Allen DeBevoise.

“Blood and Chrome” will also be distribbed downstream in an “unrated” edition as PPV, VOD and digital download offering, as well as a physical Blu-ray and DVD release. NBCUniversal is hoping the initial exposure on Machinima will pay off by bringing new viewers into the “Galactica” tent and drive ratings for Syfy, which carried the reboot of the 1970s series from 2004-09.

“Blood and Chrome” is exec produced by “Battlestar” vets David Eick and Michael Taylor and directed by Jonas Pate. Taylor wrote episodes from a story by Eick, Bradley Thompson and David Weddle.

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety