NBC is gathering its news operations and placing them under a newly formed division.
Titled the NBCUniversal News Group, it will house NBC News, cablers CNBC and MSNBC, as well as the Weather Channel. The division will be headed by Pat Fili-Krushel, who has been promoted to chairman, NBCUniversal News Group.
Move was made after the recent split of MSNBC and Microsoft, with NBC renaming its news website NBCNews.com. The Peacock’s news divisions are very profitable for the company thanks largely to morning show “Today.”
Prior to this move, Fili-Krushel — whose former title was exec VP of NBCUniversal — had a wide range of responsibilities at the conglom. According to CEO Steve Burke, to whom she reports, her duties will be reassigned: Human resources will report to Adam Miller, operations and technical services will report to Ted Harbert, and strategic planning and development and real estate will report to Stuart Epstein.
According to a memo from Burke to NBCUniversal employees, “This new division is designed to enhance collaboration among our news brands. Our experience over the last 18 months demonstrated that Symphony (the synergy effort to align all the NBCUniversal networks and brands) is a real differentiator for us.”
Creation of NBCUniversal News Group is similar to the formation of the NBC Sports Group, which brings together NBCU’s sports properties, including cabler NBC Sports Network. All of the conglom’s sports properties will be working together for the London Olympics, which launch next week.