Partnership will aim to grow Eurosport, pay TV, content production
Discovery Communications and French media group TF1 are forming a strategic alliance, according to a brief announcement from Discovery today.
TF1 Group owns France’s biggest free-to-air TV channel, TF1, and European sports net Eurosport. Group also owns or has stakes in numerous other European channels.
Partnership between TF1 and Discovery Communications aims to boost the growth of Eurosport, enhance both companies’ pay-TV offerings and develop a content production relationship. Discovery is expected to invest in some of these businesses.
TF1 Group would not provide further comment on the alliance at this stage.