ABC’s ‘Malibu’ solid in debut

Sandy telethon also draws viewers

ABC sitcom ”Malibu Country” premiered to respectable ratings for its Friday timeslot, winning the 8:30 p.m. segment among broadcast nets, according to preliminary nationals from Nielsen.

NBC’s telethon for Hurricane Sandy relief tied for second place between 8 and 9 p.m. in the 18-49 demo, although that program had additional viewers from being simulcast on numerous cable outlets.

”Malibu Country,” starring and exec produced by Reba McEntire, had a 2.2 rating and 7 share among viewers 18-49 and 8.9 million viewers overall. It built upon its lead-in, the season-two premiere of ”Last Man Standing” (1.9/7, 7.8 million).

”Hurricane Sandy: Coming Together” (1.5/5, 6.2 million), hosted by Matt Lauer and featuring performances by Bruce Springsteen, Christina Aguilera and Sting among others, matched the season premiere of CBS’ ”Undercover Boss” (1.5/5, 7.9 million) in the demo. By comparison, ”Boss” delivered a 2.4/8 in 18-49 for a Friday timeslot premiere in February.

The top-rated program of the night in 18-49 was ”Shark Tank” (2.3/7, 7.3 million) for ABC, which won the night in the demo. CBS was tops in overall viewers.

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety

Loading