Boston radio, TV vet led morning ratings
Veteran Boston broadcaster Dave Maynard, who enjoyed long runs on WBZ on both radio and television, died Feb. 9 in Citrus Hills, Florida after a long fight with Parkinson’s Disease.Born in Larchmont, New York, he graduated from Emerson College and Boston University, teaching at the latter. He began his broadcast career as a disc jockey in the 1950s, joining WBZ as the host of the televised “Community Auditions” – a local talent show – in the 1960s. He was with the show into the 1980s. In 1979 he began broadcasting on WBZ-AM. During his first year on the overnight shift, he took a call from someone who announced he had taken a drug overdose. Maynard kept him on the air nearly an hour as police tracked down the caller and intervened. The following year Maynard was given the plum morning drive-time spot, which he held for two decades. In the 1980s he was the top rated morning man in the region. He retired in 1991, but appeared frequently filling in for other people for another several years. He was honored by his peers as the 1999 Massachusetts Broadcast Association “Broadcaster of the Year,” and was later inducted into the Massachusetts Broadcaster Hall of Fame. Survived by his wife, Patricia Early, three sons, three daughters, a stepdaughter, a stepson, nine grandchildren, a step-grandchild, and two great-grandchildren. A memorial service is being planned.