Hollywood's New Leaders 2012: 'It's Always Sunny in California' crew
Rob McElhenney, Charlie Day, Glenn Howerton
Executive producers/writers/actors, “It’s Always Sunny in Philadelphia”
Talk about return on investment. Nine years ago McElhenney, Day and Howerton (now 35, 36 and 36 respectively) shot their original presentation pilot for $300 on a camcorder. Today, “Sunny” is one of the most successful comedies in cable history, reportedly becoming a $300 million business. Now in its eighth season, it was the first comedy series to gain backend syndication from one basic cable network to another (FX to Comedy Central), was a big hit on Hulu, and has three more seasons remaining, which will make it the longest-running live-action comedy on cable.