McDonnell to expand sponsorship, brand partnership opportunities for music touring clients
Brand sponsorship exec Rafael McDonnell has joined CAA.
Based in London, McDonnell aims to expand sponsorship and brand partnership opportunities for the tenpercentery’s music touring clients.
McDonnell had been senior veep of brand partnerships, licensing and synchronization for EMI Music. During his tenure with the label, he helped create the company’s brand partnership group across Europe, brokering deals with Coca-Cola, MasterCard, Microsoft and Max Factor, among others.