New player boosts sales in up week for Broadway
Is Raven-Symone a Broadway draw? Sales numbers for Week 44 (March 26-April 1) suggest she may be, with tuner “Sister Act” showing notable signs of life since the former Disney Channel star stepped into the lead role.“Sister Act” ($760,041) posted the largest jump of any show, with week-to-week sales climbing by 25% (or more than $150,000). While that may not be the kind of boffo spike prompted by Fantasia Barrino, for instance, when the former “American Idol” winner joined the cast of “The Color Purple” in 2007, the rise is still an encouraging sign for “Sister Act,” a show that has logged largely middling sales since it opened last spring. Also improving was “Jesus Christ Superstar” ($750,241), up a robust 19% despite accommodating a number of second-night press tickets. And the Matthew Broderick-toplined Gershwin tuner, “Nice Work if You Can Get It,” pulled in $504,314 for just four preview perfs. Overall it was a healthy week for the Rialto, boosted by previewing productions and springtime tourism. Sales for the 34 shows rose by roughly $830,000 to $23 million. Attendance rose 14,000 to 262,118. The 23 musicals grossed $19,174,982 for 83.4% of the Broadway total, with attendance of 203,542 and an average paid admission of $94.21. The 11 plays grossed $3,807,457 for 16.6% of the Broadway total, with attendance of 44,269 and an average paid admission of $86.01.
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