Attendance falls in week-to-week comparison; holiday shows battle
Broadway took a postprandial snooze in Week 27 as sales subsided after the box office feast of the Thanksgiving frame (Nov. 25-Dec. 2).
Still, demand was high enough among the Street’s most popular shows to keep seven titles in the millionaires’ club, including “Wicked” ($1,696,781), which hung on to the top spot.
Meanwhile, early results in the faceoff between “A Christmas Story” ($976,184) and “Elf” ($845,719 for nine shows), suggest the novelty factor is helping “Story.” While “Elf” played Broadway in 2010, “Story,” based on the 1983 pic, is new to Gotham.
With a cume of $22.2 million for the 30 shows on the boards, sales seemed fairly buoyant. If there’s cause for concern, it might be in attendance, which fell 25,000 from previous sesh’s total to 220,611. That’s a slide from the 245,483 posted last season at this time, from 33 shows.
More telling than raw figures, though, are the percentages, with the week’s average cumulative capacity coming in at just over 73% of all available seats — down from more than 78% in 2011. Season-to-date figures show 2012-13 logging 80.5% of overall capacity vs. the 82.6% recorded in 2011-12.
The 21 musicals grossed $17,947,242 for 81% of the Broadway total, with attendance of 170,885 and an average paid admission of $105.03.
The nine plays grossed $4,207,612 for 19% of the total, with attendance of 49,726 and an average paid admission of $84.62.