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‘Ever After’ aims for Broadway

Musical to open during 2013-14 season

The brewing tuner incarnation of Cinderella redux “Ever After” has begun laying tracks to Broadway, with producers targeting a berth during the 2013-14 season following a tryout run at an out-of-town venue still to be locked in.

“Nice Work If You Can Get It” helmer Kathleen Marshall will direct and choreograph the tuner, with music by Zina Goldrich and lyrics by Marcy Heisler. Storyline is based on the 1998 20th Century Fox pic that purports to tell the real story of Cinderella, played by Drew Barrymore as a plucky, independent young woman in 16th century France who battles her evil stepmother, meets Leonardo da Vinci and wins the hand of a prince.

Goldrich and Heisler are frequent collaborators whose work together includes “Dear Edwina,” “Junie B. Jones” and the upcoming “The Great American Mousical.” Heisler recently picked up the Kleban Prize for promising lyricist, while Marshall (“The Pajama Game”) is currently up for Tonys for direction and choreography of “Nice Work.”

Scott Landis, who produced “Nice Work,” and Philip Morgaman (“Born Yesterday,” “La Bete”) have teamed on “Ever After.”

Full details for “Ever After,” including casting and tryout location, remain to be set.

“Ever After” is the second incarnation of the Cinderella story planning a Broadway run. A new version of Rodgers and Hammerstein’s “Cinderella,” with a book by Douglas Carter Beane, has set its sights on a Rialto opening during the 2012-13 season.

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