Broadway gets case of winter blues

Attendance, sales down at most shows

Broadway sustained its worst sesh since the first frame of 2012, with overall box office tumbling more than $3.4 million in Week 40 (Feb. 27-March 4) and attendance down by nearly 25,000, despite the addition of two previewing productions.

The bad B.O. mojo was spread pretty evenly among the 27 shows on the boards, with only “The Book of Mormon” ($1,493,754 — up 2% and setting yet another house record at the Eugene O’Neill) and just-shuttered “The Road to Mecca” ($250,244 — a 14% uptick in its final week) increasing their haul.

If there was a silver lining, it was in previewing productions. The Philip Seymour Hoffman-toplined revival of Arthur Miller’s “Death of a Salesman” ($661,262 in seven perfs) cracked the top 10 list ahead of its March 15 opening, down only 4%. Tuners “Once” ($525,050) and “Jesus Christ Superstar” ($370,699 for four perfs) also opened strong.

The overall Broadway cume was $16,890,525, an increase of almost $2 million against the same time last year, when 26 shows were running. Attendance stood at 192,998, or 75.7% capacity.

The 19 musicals grossed $13,619,177 for 80.6% of the Broadway total, with attendance of 153,387 and an average paid admission of $88.79.

The eight plays grossed $3,271,345 for 19.4% of the Broadway total, with attendance of 39,611 and an average paid admission of $82.59.

More Legit

  • The Twilight Zone review

    London Theater Review: 'The Twilight Zone'

    Broadway sustained its worst sesh since the first frame of 2012, with overall box office tumbling more than $3.4 million in Week 40 (Feb. 27-March 4) and attendance down by nearly 25,000, despite the addition of two previewing productions. The bad B.O. mojo was spread pretty evenly among the 27 shows on the boards, with […]

  • HadestownNew York Theatre WorkshopBy Anaïs MitchellDeveloped

    Streaming to Broadway: How New Titles, Talent Grow Buzz Online

    Broadway sustained its worst sesh since the first frame of 2012, with overall box office tumbling more than $3.4 million in Week 40 (Feb. 27-March 4) and attendance down by nearly 25,000, despite the addition of two previewing productions. The bad B.O. mojo was spread pretty evenly among the 27 shows on the boards, with […]

  • Chrissy Metz

    Chrissy Metz to Star in Neil LaBute's 'Fat Pig' at Geffen Playhouse

    Broadway sustained its worst sesh since the first frame of 2012, with overall box office tumbling more than $3.4 million in Week 40 (Feb. 27-March 4) and attendance down by nearly 25,000, despite the addition of two previewing productions. The bad B.O. mojo was spread pretty evenly among the 27 shows on the boards, with […]

  • 'Death Becomes Her' Musical in Development

    'Death Becomes Her' Musical in Development for Kristin Chenoweth

    Broadway sustained its worst sesh since the first frame of 2012, with overall box office tumbling more than $3.4 million in Week 40 (Feb. 27-March 4) and attendance down by nearly 25,000, despite the addition of two previewing productions. The bad B.O. mojo was spread pretty evenly among the 27 shows on the boards, with […]

  • Stagecraft podcast John Leguizamo

    Stagecraft Podcast: John Leguizamo Says He's a 'True Ghetto Nerd'

    Broadway sustained its worst sesh since the first frame of 2012, with overall box office tumbling more than $3.4 million in Week 40 (Feb. 27-March 4) and attendance down by nearly 25,000, despite the addition of two previewing productions. The bad B.O. mojo was spread pretty evenly among the 27 shows on the boards, with […]

  • Farinelli and the King Broadway

    Broadway Box Office: 'Farinelli and the King' Makes Royal Debut

    Broadway sustained its worst sesh since the first frame of 2012, with overall box office tumbling more than $3.4 million in Week 40 (Feb. 27-March 4) and attendance down by nearly 25,000, despite the addition of two previewing productions. The bad B.O. mojo was spread pretty evenly among the 27 shows on the boards, with […]

More From Our Brands

Access exclusive content