Will ramp up new general marketing arm
Dave Wong has been named exec VP of marketing at Latino film-marketing specialist Arenas.
Wong will oversee current marketing efforts as well as initiate a general marketing division of the Los Angeles-based company
Entertainment clients for Arenas include Warner Bros. Pictures, Icon, 20th Century Fox, Relativity Media and Walt Disney Studios.
Most recently Wong was VP of national publicity for Walt Disney Studios Motion Pictures, overseeing campaigns for “Up,” “Wall-E,” “The Incredibles,” “Ratatouille,” “Bolt,” “Miracle” and “Pirates of the Caribbean: The Curse of the Black Pearl.”
He has done previous stints at NBC’s “Access Hollywood,” E! Entertainment Television and Morgan Creek Productions.