Vidal Sassoon, the famed London-born hairstylist who was the subject of a 2010 documentary, died Wednesday, May 9, of natural causes at his home in Beverly Hills. He was 84 and had been fighting leukemia.
After becoming an innovative and celebrated hair stylist in London, Sassoon moved to the U.S. and lent his name to Procter &Gamble haircare products hawked in commercials with the famous slogan “If You Don’t Look Good, We Don’t Look Good.”
During the 1960s, earned credits for designing actress Nancy Kwan’s hair for the film “The Wild Affair” and Joyce Blair’s hair for the movie “Be My Guest,” and he drew headlines when he was flown from London to Hollywood at a reputed cost of $5,000, to create Mia Farrow’s pixie cut for the 1968 film “Rosemary’s Baby.” He also designed wigs for Carol Burnett’s use on “The Carol Burnett Show.”
Craig Teper’s 2010 film “Vidal Sassoon: The Movie” explored the life of the man who was born in London’s impoverished East End and spent time in an orphanage after his mother abandoned him, only to achieve fame and to become an important figure in the fight against anti-Semitism.
Sassoon was married four times, the second time to actress Beverly Adams. He is survived by fourth wife Rhonda and three children by Adams (a daughter, actress Catya Sassoon, died in 2002).
(Associated Press contributed to this report.)