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Steinbauer launches int’l sales banner

Radiant Films to handle Levitas drama 'Lullaby'

Former Hyde Park exec Mimi Steinbauer is launching international sales banner Radiant Films Intl., which will debut at next month’s European Film Market in Berlin with a trio of titles for sale.

Steinbauer, who’s logged two decades in foreign sales, is president and CEO. Radiant is funded through private equity sources and plans to acquire and distribute six to eight theatrical titles per year.

Steinbauer’s Berlin slate includes “Lullaby,” a romance-drama with artist Andrew Levitas directing from his own script. Story centers on a man who’s estranged from his family and receives word that his father has chosen to take his own life in less than 48 hours.

“Lullaby,” set to start principal photography in the spring, is produced by Andrea Stone-Brokaw and Cary Brokaw (“Closer”). Levitas most recently produced Fox Searchlight release “The Art of Getting By,” which debuted at Sundance last year.

The Radiant slate also includes Tom Shadyac’s documentary feature “I Am,” centered on his life-changing 2007 biking accident, which led him to re-evaluate his Hollywood lifestyle and seek answers to the questions what’s wrong with our world and what can we do to make it better?

Paladin’s domestic release of “I Am” cumed $1.6 million.

Steinbauer hasn’t yet announced the third title for Berlin, which opens Feb. 9.

“Choosing exceptional product for the marketplace and working closely with my filmmakers is a prime motivator to launching Radiant,” she said. “The international buyers are looking for the right product and meaningful support to release the films, and we are well placed to do that.”

Steinbauer was most recently president at Hyde Park Intl. and handled the licensing and distribution operations for the company’s inhouse productions, third-party sales acquisitions and the company’s motion picture library. Prior to joining Hyde Park, Steinbauer worked as a consultant for Voltage Pictures, looking after sales of “The Hurt Locker,” and also logged stints as a senior exec at Franchise Pictures, Mobius Intl., New Line and Capella Intl.

Former Hyde Park sales exec Aska Yamaguchi has joined Radiant as VP of international sales and distribution, and Pamela Delaney is providing legal services.

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