Dean Georgaris to write action-comedy based on popular toy

Relativity Media and Hasbro have tapped “The Manchurian Candidate” scribe Dean Georgaris to write “Stretch Armstrong,” which will be developed as more of a plausible, action-oriented family pic than a live-action cartoon that’d be strictly for kids.

Stretch Armstrong,” which is based on the popular toy, aims to jumpstart a potential franchise, with Relativity skedded to release the pic on April 11, 2014.

Hasbro’s Brian Goldner and Bennett Schneir will produce with Relativity topper Ryan Kavanaugh, while Relativity co-prexy Tucker Tooley will exec produce. Relativity will handle domestic distribution and release the film internationally through its network of foreign output partners.

Stretch Armstrong was launched by Hasbro in 1976 and relaunched in the ’90s as a toy that can be stretched repeatedly and always returned to his original size. Taylor Lautner was originally attached to topline “Stretch” back in 2010 when the property was at Universal.

Georgaris wrote Jan de Bont’s Angelina Jolie vehicle “Lara Croft Tomb Raider: The Cradle of Life” and John Woo’s Ben Affleck-starrer “Paycheck” before graduating to more serious fare such as Jonathan Demme’s remake of “The Manchurian Candidate.” More recently, Georgaris produced “The Crazies” and exec produced “What Happens in Vegas.”

Georgaris is repped CAA and Media Talent Group.

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