You will be redirected back to your article in seconds

Media Films sails with ‘On Board’

Producer teams with cruise line for branded content

SITGES, Spain — Luis de Val’s Barcelona-based Media Films will produce “A bordo” (On Board), the film debut of commercials directors Roger and Hugo Menduina.

The romantic comedy begins with a depressed radio chat-show host being kidnapped by friends. He wakes up on a cruise ship, where he’s supposed to get over a failed love affair. Script is by Alfred Perez Fargas and Roger Danes from an original idea by De Val.

Spanish pubcaster TVE and Catalan state TV web TVC have pre-bought “On Board.” It has also pulled down a subsidy from Spain’s ICAA Film Institute.

Spanish tour operator and cruise company Pullmantur will co-finance “On Board” in a branded content deal that may become more common in crisis-hit Spain as producers seek new funding sources,

Ad Script, the branded content division of global ad agency Young & Rubicam, will handle brand attractions, De Val said.

The pic will shoot on a Pullmantur cruise ship creating “cinema shoot cruise” events on the liner, he added, citing the Royal Caribbean’s deal on “Shrek.” Shooting is skedded for spring. The producers are casting.

More Film

  • Claire Foy'The Girl in the Spiders

    Claire Foy Previews Intense 'Girl in the Spider's Web' at CinemaCon

    SITGES, Spain — Luis de Val’s Barcelona-based Media Films will produce “A bordo” (On Board), the film debut of commercials directors Roger and Hugo Menduina. The romantic comedy begins with a depressed radio chat-show host being kidnapped by friends. He wakes up on a cruise ship, where he’s supposed to get over a failed love […]

  • Anthony Mackie, Gina Rodriguez, Ismael Cruz

    'Miss Bala,' Animated Spider-Man Show Sony's Commitment to Diverse Heroes

    SITGES, Spain — Luis de Val’s Barcelona-based Media Films will produce “A bordo” (On Board), the film debut of commercials directors Roger and Hugo Menduina. The romantic comedy begins with a depressed radio chat-show host being kidnapped by friends. He wakes up on a cruise ship, where he’s supposed to get over a failed love […]

  • New 'Venom' Trailer: Tom Hardy Debuts

    Tom Hardy Debuts New 'Venom' Trailer at CinemaCon (Watch)

    SITGES, Spain — Luis de Val’s Barcelona-based Media Films will produce “A bordo” (On Board), the film debut of commercials directors Roger and Hugo Menduina. The romantic comedy begins with a depressed radio chat-show host being kidnapped by friends. He wakes up on a cruise ship, where he’s supposed to get over a failed love […]

  • Leonardo DiCaprio and Quentin Tarantino'Once Upon

    Quentin Tarantino, Leonardo DiCaprio Tease 'Once Upon a Time in Hollywood'

    SITGES, Spain — Luis de Val’s Barcelona-based Media Films will produce “A bordo” (On Board), the film debut of commercials directors Roger and Hugo Menduina. The romantic comedy begins with a depressed radio chat-show host being kidnapped by friends. He wakes up on a cruise ship, where he’s supposed to get over a failed love […]

  • Jumanji: Welcome to the Jungle

    'Jumanji' Sequel to Release in December 2019

    SITGES, Spain — Luis de Val’s Barcelona-based Media Films will produce “A bordo” (On Board), the film debut of commercials directors Roger and Hugo Menduina. The romantic comedy begins with a depressed radio chat-show host being kidnapped by friends. He wakes up on a cruise ship, where he’s supposed to get over a failed love […]

  • Cargo

    Tribeca Film Review: ‘Cargo’

    SITGES, Spain — Luis de Val’s Barcelona-based Media Films will produce “A bordo” (On Board), the film debut of commercials directors Roger and Hugo Menduina. The romantic comedy begins with a depressed radio chat-show host being kidnapped by friends. He wakes up on a cruise ship, where he’s supposed to get over a failed love […]

  • Visitors laugh as they attend a

    Saudi Arabia Movie Ticket Prices Could Hit $35, AMC Chief Says

    SITGES, Spain — Luis de Val’s Barcelona-based Media Films will produce “A bordo” (On Board), the film debut of commercials directors Roger and Hugo Menduina. The romantic comedy begins with a depressed radio chat-show host being kidnapped by friends. He wakes up on a cruise ship, where he’s supposed to get over a failed love […]

More From Our Brands

Access exclusive content