Activity rises for 4th straight week after Calif. prod'n credit extension
Overall offlot filming in Hollywood has turned in a solid performance in October with four consecutive weeks of increased activity following the extension of the state’s production credit program.Last week’s total hit 657 permitted days, according to permitting agency FilmL.A., up 23% from the same period in 2011, following hikes of 19%, 12% and 8%. The weekly increases have come after Gov. Jerry Brown signed legislation on Sept. 29 to extend the tax credit program for two years, ensuring another $100 million in annual credits for productions shot in California. Demand far exceeds supply for the program, which has a 25% maximum credit. The mainstay TV category hit 395 days, well above recent averages. Indie “13 Tablecloths” was the most active feature with 16 days and shooting taking place in the downtown are and Los Angeles City College on Vermont Avenue. The most active commercial shoots were spots for Skechers, American Family Insurance and Dunkin Donuts.