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Inception sells media services arm to Bonded

Deal positions Inception to expand distrib biz

Three-year-old multiplatform distributor/production company Inception Media Group has sold its physical and digital media management subsidiary to Bonded Services for an undisclosed price.

In the works for 10 months, the deal positions Inception Media to expand its distribution operations, topper David Borshell told Variety.

“We were not looking to sell, but they made us an attractive offer,” Borshell said.

The exchanged unit, Inception Digital Services, was launched in 2009 via the acquisition of Trinidad Media Services with eight employees and has since expanded to 26. It provides physical media migration, digital encoding, electronic packaging, secure high-speed content delivery services, asset management and archive data storage.

New owner Bonded Services describes itself as the leading worldwide provider of physical archival management services.

“In combining IDS’ direct access to the largest online entertainment retailers and VOD providers and the significant international reach of Bonded, we think we have created an offering unlike any in our industry,” said Bonded CEO Jerry Gold.

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