Docu is celebration of Bergdorf's

Entertainment One has acquired North American distribution rights to Matthew Miele’s documentary “Scatter My Ashes at Bergdorf’s” in all media from Berney Films.

The distrib plans a theatrical release in the U.S. and Canada in early 2013.

“Ashes” is narrated by William Fichtner and features Mary-Kate and Ashley Olsen, Nicole Ritchie, Joan Rivers, Candice Bergen, Karl Lagerfeld, Vera Wang, Marc Jacobs, Georgina Chapman and Christian Louboutin.

“Ashes” is a celebration of the store’s 111th anniversary. The title comes from a New Yorker cartoon.

Documentary includes coverage of Linda Fargo, who decides what collections are featured in the store; David Hoey and his team, who are responsible for Bergdorf’s windows, and personal shopper Betty Halbreich.

The deal was negotiated by Bob Berney of Berney Films and Sejin Croninger for eOne.

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