Disney is ready for “Wreck-It Ralph” to do some damage at the box office, with the Mouse House taking over the newly opened Sweet! candy store at Hollywood & Highland to fete the premiere of the Walt Disney Animation toon about a videogame villain who goes on a quest across the arcade to prove he’s a hero.
Pic features cameos from videogame icons like Sonic the Hedgehog, Ken, Ryu, Zangief and M. Bison from “Street Fighter,” Q*Bert, Pac-Man and Clyde the ghost from “Pac-Man.”
Still helmer Rich Moore (” “The Simpsons,” “Futurama”) wanted to find a role for Mario from Nintendo’s “Mario Bros.” franchise, but “we couldn’t find a place to put the character,” he said. “We didn’t want the cameos to be forced or cheap. We wanted to be true to the characters. Going to Nintendo and asking for Mario is like someone going to Disney and saying let us have Mickey Mouse. We never found the perfect scene for him. If this movie does well and people like it then we’ll find a place for him (in the sequel).”
Character in the pic resemble their thesps, that include Sarah Silverman, Jack McBrayer, Jane Lynch, Alan Tudyk, Mindy Kaling, Joe Lo Truglio, Ed O’Neill, Dennis Haysbert, Adam Carolla, Rachael Harris, Edie McClurg, Horatio Sanz and Stefanie Scott, which is something Moore has loved since Pixar’s “Finding Nemo.”
“I never understand why (the characters don’t look like the actors),” he said. “I have these people for the reason that they’re great at playing these types. Not being able to see that play out on their faces seems silly.”
John C. Reilly, who voices Ralph, wasn’t necessarily intersted in working on an animated film, even at Disney. His only previous animated pic was Focus Features’ “9.”
“It didnt’ sound like a fun day at work,” he said. “The best part happens when you aren’t there when the animators are working on the movie.”
But Moore won Reilly over. “He said we can make it however you want; you can have as creative a process as you want,” Reilly said.
That included recording the voice work with the film’s other voice talent that includes, and being able to improvise scenes, which gave Reilly an additional *** credit, something thesps typically don’t receive for their ad-lib work on set.
Reilly has changed his tune to toon work now that “Ralph” is readying to rollout into theaters. “Already, I can tell that kids have the TV trailer memorized, and it’s going to be cool to be able to have my kids enjoy my work.”