BUENOS AIRES — Alex de la Iglesia will exec produce “La Sabiduria,” which is helmed by Argentine writer-director Eduardo Pinto (“Palermo Hollywood,” “Golden Gun”).Pinto already explored genre in “Palermo Hollywood,” about two petty criminals, and “Gun,” a hard-boiled gangster thriller set in Buenos Aires’ outlying slums. For Pinto, “Sabiduria” marks a new direction, another genre film unveiled at 2012 Ventana Sur and an attempt to fuse horror with Latin America’s long tradition of social-issue cinema. “Sabiduria” follows three beautiful young women who leave Buenos Aires for a relaxing weekend in the Pampa countryside. The 19th-century rural estate they stay at is haunted, however, by the Argentine colonialists’ massacre of the area’s native indians 200 years ago. Main cast is Sofia Gala, seen with Viggo Mortensen in “Everybody Has a Plan,” sold by Fox International Prods., Vera Carnevale (“A Fly in the Ashes”) and popular French singer-actress Olivia Ruiz (“Un jour mon pere vendra”). “Sabiduria” will shoot April in Buenos Aires and Paris. Pinto’s third pic is lead-produced by Diego Rafecas’ Buenos Aires-based Zazen Producciones and Paris’ La Ferme Productions, headed by Verane Frediani and Franck Ribiere. De la Iglesia “really liked the script” and is acting as a godfather, advising on the script and cast, said Ribiere, the French co-producer of De la Iglesia’s movies. Production rolls Monday on Rafecas’ next movie as a director, “First Law,” with Armand Assante and Pierce Brosnan. It is co-produced by Eric Bassett’s California-based Industrial Ent. Pinto’s “Palermo Hollywood” played Sundance’s World Cinema Dramatic Competition in 2005.