The Academy of Canadian Cinema and Television is merging its Genie Awards for film and Gemini TV Awards into one gala in 2013.Academy chairman Martin Katz said Tuesday the link-up will create a bigger footprint for the awards show. The Genies honor English- and French-language Canuck cinema and the ceremony usually takes place in March. The Geminis, for English TV, is in September. The combined awards show will air live March 3 on pubcaster CBC. The acad’s Gemeaux Awards for French-language TV will continue as a separate show, airing on pubcaster Radio-Canada on Sept. 16. The Genies and Geminis have garnered only so-so TV ratings, and the acad hopes the combined gala will up those numbers.
Data provided by:Nielsen Media Research (Preliminary Results)