Office to move to Khalifa Park campus
LONDON — As many Middle Eastern industryites had anticipated, the Abu Dhabi Film Festival is set to become part of government-backed media hub twofour54 as the emirate consolidates media initiatives.This will not only see the fest fall under the twofour54 banner, but will also see ADFF move its office location to twofour54′s Khalifa Park campus. The consolidation follows last year’s integration of the Abu Dhabi Film Commission under twofour54, a media zone and filmmaking facilities hub that has been extending its tentacles since it was founded in 2008 to offer post-production facilities and training courses. It now looks set to have a major impact on the direction the Abu Dhabi film community. “By moving the film festival to twofour54 we can ensure all events and activities are aligned under a single vision — to position Abu Dhabi as a creative hub for the region supporting film production,” said twofour54 deputy CEO and COO Wayne Borg. “Through these combined efforts, we will be able to better harness opportunities for talent development and facilitating film projects.” Peter Scarlet, exec director of the Abu Dhabi Film Festival, added, “The move to twofour54 is a natural progression in our continuing efforts to build film literacy and culture in Abu Dhabi and the region, reaching out to emerging and established filmmakers.” Fest, running Oct. 11-20, will unveil program details during the Cannes Film Festival in May.