Obama Campaign Uses Show Biz Figures for Closing Arguments

With Morgan Freeman narrating a campaign spot, Bruce Springsteen performing at rallies and Jay-Z doing get-out-the-vote videos, President Obama’s campaign is deploying celebrities to make a closing case to voters in a more prominent way than perhaps in 2008. The idea is to cut through the clutter of campaign commercials running non-stop in the swing states, even if evidence is inconclusive on whether celebrity endorsements matter or even hurt.

But the Obama campaign perhaps has some leeway against GOP attacks that he is embraced by the Hollywood elite, as Mitt Romney’s campaign has jumped at the chance to appear with sports and reality celebrities, not to mention give Clint Eastwood a prominent speaking slot at the convention.

Here’s one of the Obama campaign’s latest videos, featuring a number of LGBT celebrities including Zachary Quinto, Chaz Bono, Jane Lynch, George Takei, Billie Jean King and Wanda Sykes.

 

Meanwhile, according to Talking Points Memo, the conservative org Concerned Women for America is responding to the MoveOn ad featuring a host of Hollywood actresses, arguing that “Hollywood women” do not speak for all of America.

More Voices

  • Randall Arney Geffen Playhouse

    What No NYC Nonprofit Theater Likes to Talk About

    With Morgan Freeman narrating a campaign spot, Bruce Springsteen performing at rallies and Jay-Z doing get-out-the-vote videos, President Obama’s campaign is deploying celebrities to make a closing case to voters in a more prominent way than perhaps in 2008. The idea is to cut through the clutter of campaign commercials running non-stop in the swing […]

  • The Lion King Broadway

    How 'The Lion King' Ushered in the Era of the Blockbuster on Broadway

    With Morgan Freeman narrating a campaign spot, Bruce Springsteen performing at rallies and Jay-Z doing get-out-the-vote videos, President Obama’s campaign is deploying celebrities to make a closing case to voters in a more prominent way than perhaps in 2008. The idea is to cut through the clutter of campaign commercials running non-stop in the swing […]

  • Kevin Spacey Clarance Darrow Broadway

    Broadway Gets Serious About Sexual Harassment

    With Morgan Freeman narrating a campaign spot, Bruce Springsteen performing at rallies and Jay-Z doing get-out-the-vote videos, President Obama’s campaign is deploying celebrities to make a closing case to voters in a more prominent way than perhaps in 2008. The idea is to cut through the clutter of campaign commercials running non-stop in the swing […]

  • Scrips Discovery Partnership

    A Merger Between Scripps and Discovery Could Be a Smart Fit

    With Morgan Freeman narrating a campaign spot, Bruce Springsteen performing at rallies and Jay-Z doing get-out-the-vote videos, President Obama’s campaign is deploying celebrities to make a closing case to voters in a more prominent way than perhaps in 2008. The idea is to cut through the clutter of campaign commercials running non-stop in the swing […]

  • profiles theatre Sexual Harassment

    Sexual Harassment in the Theater: How Chicago Fought Back

    With Morgan Freeman narrating a campaign spot, Bruce Springsteen performing at rallies and Jay-Z doing get-out-the-vote videos, President Obama’s campaign is deploying celebrities to make a closing case to voters in a more prominent way than perhaps in 2008. The idea is to cut through the clutter of campaign commercials running non-stop in the swing […]

  • TV Television problems Expenses Placeholder

    Netflix Has Secret Weapon in Hollywood's Multibillion-Dollar Arms Race

    With Morgan Freeman narrating a campaign spot, Bruce Springsteen performing at rallies and Jay-Z doing get-out-the-vote videos, President Obama’s campaign is deploying celebrities to make a closing case to voters in a more prominent way than perhaps in 2008. The idea is to cut through the clutter of campaign commercials running non-stop in the swing […]

More From Our Brands

Access exclusive content