Letterman, Kelly & Michael Get Boost from Campaign Visits

President Obama’s appearance on “Late Show with David Letterman” on Tuesday gave the show its best overnight rating since February, 2010, CBS said.

“Late Show” averaged a 4.0/10, up 60% from the year-to-date Tuesday average and up 67% from its Monday through Friday average from the 2011-12 season. The last gih mark for the show came on Feb. 9, 2010, with guests Jennifer Garner, Brooklyn Decker and Sade.

According to ABC, “Live with Kelly & Michael,” which featured an interview with the Romneys, grew its day-to-day numbers by 3% in households, with a 3.1/11 rating, as well as among women 25-54, with 1.8/12. Compared to ratings from a year ago, it grew by 7% in homes and 13% in women 25-54.

The ratings are for overnight markets.

In the campaign fundraising video posted by Mother Jones magazine, Mitt Romney is heard talking of the “high risk” of going on “The View,” noting that only one of the hosts is a conservative. But today, Elizabeth Hasselbeck announced that Romney would be guesting on the show some time in October.


Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Biz News from Variety