You will be redirected back to your article in seconds

Upfront Playbook: Are Ya Ready to Skip Football?

As I anticipated in a recent column, the networks are taking a page from Mad magazine spokesman Alfred E. Neuman in regard to the NFL lockout.

As in “What, me worry?”

ESPN was the latest to downplay the threat of missed games, with exec VP John Skipper saying during Tuesday’s presentation, “They’re gonna play football. I don’t know when they’re gonna play, but at some point, they’re gonna play football.”

Until then, please enjoy women’s soccer and extreme skateboarding. It’s the next best thing.

These affairs tend to be sunny and positive, but there’s a fine line between being upbeat and sticking your collective heads in the sand. After all, the owners just won a round in their legal battle that threatens to drag on the court jockeying right up to training camp. And somehow, I don’t think “HERoics” — ESPN’s new series on women’s soccer stars — will draw quite as well as Dallas vs. Chicago.

Unfortunately, all the networks can do is watch — and hope. And, apparently, keep clicking their heels together and hoping to be back in Kansas, only this time, in pads and full color.

 

 

More Voices

  • What's Next for 'Natasha, Pierre and

    What's Next for 'Natasha, Pierre and the Great Comet of 1812'

    As I anticipated in a recent column, the networks are taking a page from Mad magazine spokesman Alfred E. Neuman in regard to the NFL lockout. As in “What, me worry?” ESPN was the latest to downplay the threat of missed games, with exec VP John Skipper saying during Tuesday’s presentation, “They’re gonna play football. […]

  • Hayes Theater

    'Torch Song,' Second Stage and the $64 Million Broadway Bet

    As I anticipated in a recent column, the networks are taking a page from Mad magazine spokesman Alfred E. Neuman in regard to the NFL lockout. As in “What, me worry?” ESPN was the latest to downplay the threat of missed games, with exec VP John Skipper saying during Tuesday’s presentation, “They’re gonna play football. […]

  • Phantom of the Opera Broadway

    What Broadway Learned From 'The Phantom of the Opera'

    As I anticipated in a recent column, the networks are taking a page from Mad magazine spokesman Alfred E. Neuman in regard to the NFL lockout. As in “What, me worry?” ESPN was the latest to downplay the threat of missed games, with exec VP John Skipper saying during Tuesday’s presentation, “They’re gonna play football. […]

  • RWS Entertainment Group Marquee Holland America

    RWS Entertainment Launches Theatrical Development Department (EXCLUSIVE)

    As I anticipated in a recent column, the networks are taking a page from Mad magazine spokesman Alfred E. Neuman in regard to the NFL lockout. As in “What, me worry?” ESPN was the latest to downplay the threat of missed games, with exec VP John Skipper saying during Tuesday’s presentation, “They’re gonna play football. […]

  • Hamilton West End Production.

    ‘Hamilton,’ Broadway and the Duel Over Paperless Tickets

    As I anticipated in a recent column, the networks are taking a page from Mad magazine spokesman Alfred E. Neuman in regard to the NFL lockout. As in “What, me worry?” ESPN was the latest to downplay the threat of missed games, with exec VP John Skipper saying during Tuesday’s presentation, “They’re gonna play football. […]

  • HadestownNew York Theatre WorkshopBy Anaïs MitchellDeveloped

    Streaming to Broadway: How New Titles, Talent Grow Buzz Online

    As I anticipated in a recent column, the networks are taking a page from Mad magazine spokesman Alfred E. Neuman in regard to the NFL lockout. As in “What, me worry?” ESPN was the latest to downplay the threat of missed games, with exec VP John Skipper saying during Tuesday’s presentation, “They’re gonna play football. […]

More From Our Brands

Access exclusive content