You will be redirected back to your article in seconds

Thursday scripted rookies aren’t popping

Fox's 'X Factor' wins night in demos, CBS in total viewers

Fox has swooped in and won another Thursday in demos with a two-hour ”The X Factor,” while CBS comedy ”How to Be a Gentleman” struggled in its premiere and other scripted newbies like NBC’s ”Whitney” and CBS’ ”Person of Interest” posted OK but nothing-special numbers in their second outings.

According to preliminary national estimates from Nielsen, Fox’s ”The X Factor” averaged a potent 3.8 rating/10 share in adults 18-49 and 11.9 million viewers overall from 8 to 10 p.m., peaking with a 4.3 demo score and nearly 13 million total viewers and lifting Fox to victory in adults 18-49 and 25-54. When nationals come in this afternoon, ”X” is expected to be down in the single-digit percentages vs. last week , a better hold than most scripted series.

At CBS, ”The Big Bang Theory” dominated Thursday’s 8 o’clock half-hour (4.8/15 in 18-49, 14.5 million viewers overall), on par with its week-ago delivery in the half-hour and topping runner-up ”X Factor” by 6 shares in 18-49. It was a big dropoff, though, at 8:30 p.m. for the debut of ”How to Be a Gentleman” (2.7/8 in 18-49, 9.0 million viewers overall), which significantly underperformed the retention of last fall’s ”Bleep My Dad Says.” News was better for the Eye at 9 p.m., where ”Person of Interest” (2.7/7 in 18-49, 12.4 million viewers overall) declined a decent 13% in the demo and 7% in total viewers despite a lead-in that was less than half of what it was on premiere night; though it again finished fourth in 18-49, it moved up to third in 25-54 (3.8/9). And at 10, ”The Mentalist” (2.5/7 in 18-49, 12.7 million viewers overall) placed second in 18-49 and first in 25-54 and total viewers.

NBC again started slowly with ”Community” (1.8/5 in 18-49, 4.0 million viewers overall) and ”Parks and Recreation” (2.1/6 in 18-49, 4.4 million viewers overall) before rising at 9 p.m. with ”The Office” (3.4/9 in 18-49, 6.6 million viewers overall). At 9:30 p.m., ”Whitney” (2.5/6 in 18-49, 5.4 million viewers overall) fell off a little more than its ”Office” lead-in, but its 74% retention is still fairly good. Dropping into the dangerously low range, though, was 10 p.m. drama ”Prime Suspect” (1.5/4 in 18-49, 5.6 million viewers overall) , though it was still a bit ahead of last season’s weak ”The Apprentice.”

ABC saw ”Charlie’s Angels” (1.5/4 in 18-49, 7.2 million viewers overall) tumble more than 25% from its OK premiere of last week, dropping to last among the Big Four in demos for the 8 o’clock hour. ”Grey’s Anatomy” followed (3.5/9 in 18-49, 10.0 million viewers overall) with a second-place demo finish , down 15% from its two-hour premiere of last week and more than 20% from its second week of last year but still the night’s No. 1 drama in demos. And at 10, ”Private Practice” (2.8/8 in 18-49, 7.9 million viewers overall) had a solid season premiere, leading its broadcast competition among young adults with its top score since December.

CW’s ”The Vampire Diaries” (1.3/4 in 18-49, 2.7 million viewers overall) was up across the board vs. last week (including by 17% in adults 18-34), while ”The Secret Circle” (0.9/2 in 18-49, 2.1 million viewers overall) was flat or up a bit in most categories.

Preliminary 18-49 averages for the night: Fox, 3.8/10; CBS, 3.0/8; ABC, 2.6/7; NBC, 2.1/6; CW, 1.1/3.

In total viewers: CBS, 12.3 million; Fox, 11.9 million; ABC, 8.4 million; NBC, 5.2 million; CW, 2.4 million.

More TV

  • EuropaCorp Sells French TV Production Unit

    Luc Besson's EuropaCorp Sells French TV Production Unit for $13 Million

    Fox has swooped in and won another Thursday in demos with a two-hour ”The X Factor,” while CBS comedy ”How to Be a Gentleman” struggled in its premiere and other scripted newbies like NBC’s ”Whitney” and CBS’ ”Person of Interest” posted OK but nothing-special numbers in their second outings. According to preliminary national estimates from […]

  • 'Saturday Night Live' Addresses Al Franken

    'Saturday Night Live' Addresses Al Franken Sexual Assault Allegations: 'This is Bad' (Watch)

    Fox has swooped in and won another Thursday in demos with a two-hour ”The X Factor,” while CBS comedy ”How to Be a Gentleman” struggled in its premiere and other scripted newbies like NBC’s ”Whitney” and CBS’ ”Person of Interest” posted OK but nothing-special numbers in their second outings. According to preliminary national estimates from […]

  • 'Saturday Night Live' Spies on Meeting

    'Saturday Night Live' Spies on a Meeting Between Donald Trump Jr and Julian Assange (Watch)

    Fox has swooped in and won another Thursday in demos with a two-hour ”The X Factor,” while CBS comedy ”How to Be a Gentleman” struggled in its premiere and other scripted newbies like NBC’s ”Whitney” and CBS’ ”Person of Interest” posted OK but nothing-special numbers in their second outings. According to preliminary national estimates from […]

  • Lena Dunham

    Lena Dunham Apologizes for Defending 'Girls' Writer Accused of Sexual Assault

    Fox has swooped in and won another Thursday in demos with a two-hour ”The X Factor,” while CBS comedy ”How to Be a Gentleman” struggled in its premiere and other scripted newbies like NBC’s ”Whitney” and CBS’ ”Person of Interest” posted OK but nothing-special numbers in their second outings. According to preliminary national estimates from […]

  • David Cassidy'Once In A Lifetime' concert

    David Cassidy Hospitalized With Organ Failure

    Fox has swooped in and won another Thursday in demos with a two-hour ”The X Factor,” while CBS comedy ”How to Be a Gentleman” struggled in its premiere and other scripted newbies like NBC’s ”Whitney” and CBS’ ”Person of Interest” posted OK but nothing-special numbers in their second outings. According to preliminary national estimates from […]

More From Our Brands

Access exclusive content