The online network that will air “All My Children” and “One Life to Live” has a name. That name: The Online Network.
Prospect Park, the shingle that is keeping the two soaps alive past their cancelation by ABC (“Children” wrapped up Friday, while “One Life” finishes in January), announced the name today (TOLN for short) and the intention to add reality, scripted comedy and drama to its offerings.
The network will launch in January, with first-run entertainment and lifestyle shows ready to go, according to Prospect Park.
“We are creating TOLN to conveniently deliver fans of quality television long-form programming anytime and anywhere,” said Prospect Park toppers Rich Frank and Jeff Kwatinetz in a statement. “With broadband availability in 70% of U.S. households and the proliferation of Internet-enabled televisions, DVRs and wireless devices, ultimately we believe that online distribution provides the best platform to access 30- and 60-minute entertainment content.
“We have much more in development to appeal to a broad audience base.”
In the meantime, speculation continues about a cable deal for “Children” and “One Life” that would provide a more traditional outlet for the two soaps, as well as funding beyond Internet ad revenue, but no official deal has been announced.